{"id":104268,"date":"2022-05-25T07:51:00","date_gmt":"2022-05-25T07:51:00","guid":{"rendered":"https:\/\/www.markup.io\/?p=4137"},"modified":"2024-02-06T17:19:32","modified_gmt":"2024-02-06T17:19:32","slug":"annotation-tools","status":"publish","type":"post","link":"https:\/\/www.markup.io\/blog\/annotation-tools\/","title":{"rendered":"Top 11 annotation tools: features &#038; pricing breakdown (2024)"},"content":{"rendered":"\n<p>Let\u2019s talk about real-time<strong> annotation<\/strong> <strong>tools<\/strong>!<\/p>\n\n\n\n<p>We\u2019ve got a thorough look at the market of annotation tools and picked the most capable solutions that enable teams to <strong>streamline their workflow<\/strong> through amazing collaboration features.<\/p>\n\n\n\n<p>In this blog post, we discuss:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The most common use cases for annotation tools<\/li>\n\n\n\n<li>Today\u2019s best annotation tools, their functionality, features, and pricing<\/li>\n<\/ul>\n\n\n\n<p>But first, let\u2019s clarify the basics.<\/p>\n\n\n\n<p><em>Disclaimer: The information presented in this article was collected from publicly available sources as of this blog post\u2019s publication date,\u00a0February 6, 2024.<\/em><\/p>\n\n\n\n<div class=\"toc\">\n\n\n<p><b>Table of contents<\/b><\/p>\n\n\n<li><a href=\"#C1\">What is an annotation tool?<\/a><\/li>\n\n\n<li><a href=\"#C2\">6 most common use cases for annotation tools<\/a><\/li>\n\n\n<li><a href=\"#C3\">The complete annotation tools comparison table<\/a><\/li>\n\n\n<li><a href=\"#C4\">1. MarkUp.io<\/a><\/li>\n\n\n<li><a href=\"#C5\">2. Pastel<\/a><\/li>\n\n\n<li><a href=\"#C6\">3. Zoho Annotator<\/a><\/li>\n\n\n<li><a href=\"#C7\">4. Markup Hero<\/a><\/li>\n\n\n<li><a href=\"#C8\">5. GoVisually<\/a><\/li>\n\n\n<li><a href=\"#C9\">6. Prodigy<\/a><\/li>\n\n\n<li><a href=\"#C10\">7. Filestage<\/a><\/li>\n\n\n<li><a href=\"#C11\">8. Frame.io<\/a><\/li>\n\n\n<li><a href=\"#C12\">9. Annotate<\/a><\/li>\n\n\n<li><a href=\"#C13\">10. Bubbles<\/a><\/li>\n\n\n<li><a href=\"#C14\">11. Hypothes.is<\/a><\/li>\n\n\n<li><a href=\"#C15\">Frequently asked questions (FAQs)<\/a><\/li>\n\n\n\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C1\">What is an annotation tool?<\/h2>\n\n\n\n<p>An <strong>annotation tool<\/strong> is a piece of software that enables users to add <strong>digital sticky notes<\/strong> and commentaries or digital annotations to different types of file formats, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Images<\/li>\n\n\n\n<li>Websites<\/li>\n\n\n\n<li>Spreadsheets<\/li>\n\n\n\n<li>HTML files<\/li>\n\n\n\n<li>Videos<\/li>\n\n\n\n<li>PowerPoint presentations<\/li>\n\n\n\n<li>Design files<\/li>\n<\/ul>\n\n\n\n<p>Furthermore, annotation tools <strong>streamline the quality control process<\/strong> within teams and enable users to <strong>provide contextual, granular feedback<\/strong> by leaving comments right in the section that needs edits.<\/p>\n\n\n\n<p>This approach <strong>boosts productivity<\/strong> as it eliminates the need for constantly sending files back and forth for reviewing and proofing.<\/p>\n\n\n\n<p>Plus, it opens up opportunities for team members to <strong>collaborate in real-time<\/strong> in an increasingly digital environment.<\/p>\n\n\n\n<p>How does it work?<\/p>\n\n\n\n<p>Let\u2019s say we\u2019re part of the design team that created the imagery to promote the new iPhone 13 Pro.&nbsp;<\/p>\n\n\n\n<p>Before we can add this image to the website, it would need to be approved by our manager.<\/p>\n\n\n\n<p>Instead of sending the file over email, we\u2019d use MarkUp.io to submit our work for review.<\/p>\n\n\n\n<p>To illustrate the process and give you a better idea of how an annotation tool works, we created a markup with the design file.<\/p>\n\n\n\n<p>As you can see, our \u2018manager\u2019 left some comments to tell us what needs to be changed.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"440\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/markup.io-comments.png\" alt=\"Commenting on an image of an iPhone 13 Pro with the annotation tool MarkUp.io.\" class=\"wp-image-104677\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/markup.io-comments.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/markup.io-comments-180x120.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/markup.io-comments-540x360.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>The best part?<\/p>\n\n\n\n<p>Using an annotation tool means that we\u2019re able to see everything <em>as it happens<\/em>.&nbsp;<\/p>\n\n\n\n<p>Not only can we view the comments in real time, but we can see the exact elements that need improvement.<\/p>\n\n\n\n<p><em>Alright, <\/em>you might be thinking to yourself. <em>That\u2019s just one use case, and it&#8217;s pretty basic.&nbsp;<\/em><\/p>\n\n\n\n<p>I hear you!<\/p>\n\n\n\n<p>What else could we use an annotation tool for?<\/p>\n\n\n\n<p>Let\u2019s have a look at the most common use cases for annotation tools.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C2\">6 most common use cases for annotation tools<\/h2>\n\n\n\n<p>There are multiple annotation types for different purposes. What all of them have in common is their ability to <strong>make proofing projects painless<\/strong>.&nbsp;<\/p>\n\n\n\n<p>This means no more \u201c<em>as per my last email;<\/em>\u201d there won\u2019t be any need. You\u2019ll get contextual feedback that is easy to implement.<\/p>\n\n\n\n<figure class=\"wp-block-video aligncenter\"><video autoplay controls loop muted src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/05\/annotation-tools-unread-emails.mp4\" playsinline><\/video><figcaption class=\"wp-element-caption\">GIF Source: <a href=\"https:\/\/giphy.com\/gifs\/squirrel-panic-email-Qw4X3Fsf0N1VqFFUiBi\" target=\"_blank\" rel=\"noreferrer noopener\">Giphy<\/a><\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Today, we\u2019re going to look at:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Image annotations<\/li>\n\n\n\n<li>Video annotations<\/li>\n\n\n\n<li>PDF annotations<\/li>\n\n\n\n<li>Audio annotations<\/li>\n\n\n\n<li>HTML annotations<\/li>\n\n\n\n<li>Website annotations<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6-1024x576.png\" alt=\"Annotation tools are commonly used to markup images, videos, PDFs, audio, HTML and websites.\" class=\"wp-image-104211\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6-1024x576.png 1024w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6-1100x619.png 1100w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6-768x432.png 768w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6-180x101.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6-540x304.png 540w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6-1080x608.png 1080w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6-1145x644.png 1145w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6-1200x675.png 1200w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Annotation-Tools-6.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Now, let\u2019s have a closer look at the six most common instances where you would need an annotation tool.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Image annotation<\/strong><\/h3>\n\n\n\n<p>Image annotation is essential in our world of graphic design, where <a href=\"https:\/\/findstack.com\/graphic-design-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">90% of the industry<\/a> is made up of freelancers.<\/p>\n\n\n\n<p>Can you imagine the collective pain of these designers who are stuck relying on emails for the proofing process?<\/p>\n\n\n\n<p>Fortunately, <strong>image annotation tools<\/strong> ensure that designers won\u2019t be overwhelmed by rivers of their own frustrated tears.<\/p>\n\n\n\n<p>For instance, with our tool, <a href=\"https:\/\/www.markup.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">MarkUp.io<\/a>, you can upload images and design files, and submit them for review via a sharable link or email.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"427\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/markup.io-share-link.png\" alt=\"How to invite reviewers to a MarkUp\" class=\"wp-image-104680\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/markup.io-share-link.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/markup.io-share-link-180x116.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/markup.io-share-link-540x349.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Then, the reviewer can click anywhere on the shared image and leave prompt comments with their desired edits.<\/p>\n\n\n\n<p>Super straightforward, isn\u2019t it?<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"335\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Image-annotation.png\" alt=\"An example of image annotation on MarkUp.io.\" class=\"wp-image-104681\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Image-annotation.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Image-annotation-180x91.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Image-annotation-540x274.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>But what if you need help with file types that are a bit more dynamic than static images?<\/p>\n\n\n\n<p>Let\u2019s get into video annotation.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Video annotation<\/strong><\/h3>\n\n\n\n<p>Today, video accounts for over <a href=\"https:\/\/invideo.io\/blog\/video-marketing-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">80% of all consumer internet traffic<\/a> &#8211; and that number doesn\u2019t even include all of the projects currently waiting patiently for approval that have been lost in busy inboxes.<\/p>\n\n\n\n<p>That\u2019s where video annotation tools come in.<\/p>\n\n\n\n<p>These tools open up a new world of <strong>collaboration opportunities for the video content creators<\/strong> and video editors out there.<\/p>\n\n\n\n<p>That\u2019s why MarkUp.io has developed a <a href=\"https:\/\/www.markup.io\/blog\/video-markups-collaborate-on-videos\/\" target=\"_blank\" rel=\"noreferrer noopener\">video annotation feature<\/a>, which you can try now (for free!). <strong>Video MarkUp<\/strong> gives you the ability to create markups of the most popular video file types (such as MP4, MPEG, AVI, WEBM, Apple ProRes, and MKV).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"390\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/video-annotation.png\" alt=\"An example of video annotation on MarkUp.io.\" class=\"wp-image-104682\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/video-annotation.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/video-annotation-180x106.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/video-annotation-540x319.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>After you\u2019ve uploaded your video file, you can share it with your team and leave comments anywhere within the video.<\/p>\n\n\n\n<p>Now let\u2019s see what PDF annotations are all about.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. PDF annotation<\/strong><\/h3>\n\n\n\n<p>Content writers, students, teachers, marketers, and pretty much everyone else that has to write or provide feedback for reports, blog articles, white papers, and other types of content are in dire need of a <a href=\"https:\/\/www.markup.io\/blog\/markup-launches-pdf-collaboration\/\" target=\"_blank\" rel=\"noreferrer noopener\">PDF annotation tool<\/a>.<\/p>\n\n\n\n<p>Why PDF?<\/p>\n\n\n\n<p>It\u2019s among the most used file formats today. In fact, people are saving <a href=\"https:\/\/www.pdfa.org\/wp-content\/uploads\/2018\/06\/1330_Johnson.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">73 million PDF documents<\/a> on their Google Drive daily!<\/p>\n\n\n\n<p>With the way people continue to flock to PDFs, it almost feels like a religious movement.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"546\" height=\"416\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/PDF-conversion.png\" alt=\"Tweet that reads &quot;PDF overtakes Christianity and becomes second most popular religion.&quot;\" class=\"wp-image-104683\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/PDF-conversion.png 546w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/PDF-conversion-180x137.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/PDF-conversion-540x411.png 540w\" sizes=\"auto, (max-width: 546px) 100vw, 546px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/www.pdfa.org\/wp-content\/uploads\/2018\/06\/1330_Johnson.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">PDF Association<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>The annotation process for a <a href=\"https:\/\/www.markup.io\/blog\/markup-launches-pdf-collaboration\/\" target=\"_blank\" rel=\"noreferrer noopener\">PDF markup<\/a> is similar to the previous use cases we\u2019ve discussed.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"312\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/screenshot.png\" alt=\"Annotating a PDF on MarkUp.io.\" class=\"wp-image-104684\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/screenshot.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/screenshot-180x85.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/screenshot-540x255.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>To create a PDF markup, you just need to upload your PDF to MarkUp.io. Then, you can go ahead and leave comments wherever you want inside the document.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. Audio annotation<\/strong><\/h3>\n\n\n\n<p>Generally, <strong>audio annotation<\/strong> is used by data scientists to categorize sounds produced by animals, humans, the environment, etc. with the help of specialized data annotation software (such as Prodigy).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"267\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/05\/Audio-annotation.png\" alt=\"\" class=\"wp-image-104212\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Audio-annotation.png 500w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Audio-annotation-180x96.png 180w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/prodi.gy\/features\/audio-video\" target=\"_blank\" rel=\"noreferrer noopener\">Prodigy<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Audio annotation falls under <a href=\"https:\/\/en.wikipedia.org\/wiki\/Natural_language_processing\" target=\"_blank\" rel=\"noreferrer noopener\">natural language processing (NLP)<\/a>, a subset of artificial intelligence that uses models to train computers to \u201cunderstand\u201d language through capabilities like speech recognition and natural language generation.<\/p>\n\n\n\n<p>You\u2019ve likely encountered trained NLP models through <strong>workflow automation<\/strong> use cases like chatbots, voice recognition systems, virtual assistants, and so on.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5. HTML annotation<\/strong><\/h3>\n\n\n\n<p>There are over <a href=\"https:\/\/siteefy.com\/how-many-websites-are-there\/\" target=\"_blank\" rel=\"noreferrer noopener\">250K new websites<\/a> being launched every day. That\u2019s over 3 websites created every second!<\/p>\n\n\n\n<p>Imagine how much feedback is necessary for each of these websites \u2014 especially in today\u2019s remote-first culture.<\/p>\n\n\n\n<p>How can remote teams shorten feedback loops and cut the time needed to take a website from ideation to the final version?<\/p>\n\n\n\n<p>You already know the answer: <strong>HTML annotation<\/strong>.<\/p>\n\n\n\n<p>In MarkUp.io, you can annotate an HTML file by simply pasting your link into the <strong>Go <\/strong>URL bar in your workspace.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"316\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/05\/HTML-annotation-markup.png\" alt=\"\" class=\"wp-image-104220\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/05\/HTML-annotation-markup.png 500w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/HTML-annotation-markup-180x114.png 180w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Then, the tool will automatically create a markup with your HTML document that you can access, share, and add comments to.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"280\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/05\/HTML-markup-comment.png\" alt=\"\" class=\"wp-image-104221\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/05\/HTML-markup-comment.png 500w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/HTML-markup-comment-180x101.png 180w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>So far, we\u2019ve covered a lot of annotation tools that are the foundation of building a great website! For the next use case, we\u2019re going to stick around that same register \u2014 web development.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>6. Website annotation<\/strong><\/h3>\n\n\n\n<p>Even after a website is live, the web developer\u2019s job is never done. There are always updates and changes to be made to keep the website relevant.<\/p>\n\n\n\n<p>That\u2019s where<strong> <\/strong><a href=\"https:\/\/www.markup.io\/blog\/how-to-annotate-a-website\/\" target=\"_blank\" rel=\"noreferrer noopener\">web annotations<\/a> come in.<\/p>\n\n\n\n<p>Think of this type of annotation as <strong>bookmarking a web page<\/strong> and adding comments right there in your web browser.<\/p>\n\n\n\n<p>This is exactly how <a href=\"http:\/\/www.markup.io\/blog\/how-to-annotate-on-google-chrome\" target=\"_blank\" rel=\"noreferrer noopener\">MarkUp.io\u2019s <strong>Chrome extension<\/strong> works<\/a>; you click on it and create a Website MarkUp with the simplicity of bookmarking your favorite web content.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"626\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Website-markup.png\" alt=\"How to create a MarkUp with the MarkUp for Chrome browser extension.\" class=\"wp-image-104687\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Website-markup.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Website-markup-180x171.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Website-markup-540x512.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>After doing so, your new MarkUp will be automatically displayed in your workspace. From there, you can start the <a href=\"http:\/\/www.markup.io\/blog\/document-review-and-approval-process\" target=\"_blank\" rel=\"noreferrer noopener\">review and approval process <\/a>with the necessary commentary.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"392\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Website-annotation.png\" alt=\"How to add annotations on MarkUp.io.\" class=\"wp-image-104688\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Website-annotation.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Website-annotation-180x107.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Website-annotation-540x321.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Now let\u2019s head over to <strong>the most popular annotation tools<\/strong> available on today\u2019s market and see which one of them offers the types of annotation your business needs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C3\">The complete annotation tools comparison table<\/h2>\n\n\n\n<p>Before we get started with all 11 annotation tools we\u2019ve compiled, let\u2019s see how they stack up against each other in terms of features.<\/p>\n\n\n\n<p>Check it out:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"617\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Annotation-Tools-2.png\" alt=\"The complete annotation tools comparison table.\" class=\"wp-image-104689\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Annotation-Tools-2.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Annotation-Tools-2-180x168.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Annotation-Tools-2-540x505.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Now that you\u2019ve gotten an overview, let\u2019s get to the best part: the in-depth breakdown of features and pricing for these annotation software solutions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C4\">1. MarkUp.io<\/h2>\n\n\n\n<p>First on our list is, well, us: <strong>MarkUp.io<\/strong>.&nbsp;<\/p>\n\n\n\n<p>We are a leading visual commenting platform that streamlines creative processes through a myriad of cool and flexible annotation features.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"332\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/MarkUp.io-homepage.png\" alt=\"\" class=\"wp-image-104505\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/MarkUp.io-homepage.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/MarkUp.io-homepage-180x91.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/MarkUp.io-homepage-540x272.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Our tool helps users share, receive, and organize feedback in real-time for a wide range of supported file formats \u2014 from PDFs and HTML docs to live websites and videos.&nbsp;<\/p>\n\n\n\n<p>Take a closer look at what we can do for you and your team.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>We base our philosophy on purposeful simplicity, placing the user experience and the ease of use at the tool&#8217;s core.<\/p>\n\n\n\n<p>Specifically, all the tools we offer are developed for teams to easily bring all their projects to one place with a click of a button. And we\u2019re not just saying that; you can literally click on the <strong>Chrome extension<\/strong> and create a markup of any tab in your browser!<\/p>\n\n\n\n<p>We\u2019re here to help you tame creativity and bridge the gap between ideas and deliverables with features such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Web page annotation, PDF file annotation, image annotation, video annotation&nbsp;<\/li>\n\n\n\n<li>File sharing via links and email<\/li>\n\n\n\n<li>Searchable real-time comments&nbsp;<\/li>\n\n\n\n<li>Drag-and-drop comment attachments in a wide range of file formats, including JPG, JPEG, PNG, SVG, BMP, etc<\/li>\n<\/ul>\n\n\n\n<p>And more!<\/p>\n\n\n\n<p>Want more good news? Head over to our pricing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>In addition to our Free plan, MarkUp.io also offers two subscription options for small to medium-sized teams and enterprises. Check out our <a href=\"https:\/\/www.markup.io\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">pricing here<\/a>. You can also give our paid features a try by <a href=\"https:\/\/app.markup.io\/signup?trial=true\" target=\"_blank\" rel=\"noreferrer noopener\">signing up for a free 30-day trial.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C5\">2. Pastel<\/h2>\n\n\n\n<p><strong>Pastel <\/strong>is an annotation tool developed for marketing professionals.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"466\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Pastel-homepage-1.png\" alt=\"Pastel's homepage.\" class=\"wp-image-104519\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Pastel-homepage-1.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Pastel-homepage-1-180x127.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Pastel-homepage-1-540x381.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/usepastel.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pastel<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>It enables marketing teams to share and get feedback on multiple digital marketing assets, such as live websites, PDFs, and images.<\/p>\n\n\n\n<p>Let\u2019s take a closer look at what this tool can do.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>Pastel offers users the ability to provide feedback using any device, from their browser of choice.<\/p>\n\n\n\n<p>The most relevant Pastel features and capabilities include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Real-time comments<\/li>\n\n\n\n<li>Support for image file attachments within comments<\/li>\n\n\n\n<li>Label-based comment organization system<\/li>\n\n\n\n<li>PDF, image, and website annotations<\/li>\n<\/ul>\n\n\n\n<p>Pastel&#8217;s functionality is predominantly focused on <strong>streamlining website-building processes<\/strong>.&nbsp;<\/p>\n\n\n\n<p>However, its image and PDF processing capabilities make it useful for a wider range of use cases.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>Pastel&#8217;s pricing structure features four plans, one of which is completely free (but with limited functionality).<\/p>\n\n\n\n<p>The other three pricing plans vary in price by the number of supported users, number of premium projects (canvases), and billing method.<\/p>\n\n\n\n<p>Moreover, a two-week free trial is included for each of the premium plans.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"440\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Pastel-pricing-1.png\" alt=\"Pastel offers four pricing plans.\" class=\"wp-image-104692\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Pastel-pricing-1.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Pastel-pricing-1-180x120.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Pastel-pricing-1-540x360.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/usepastel.com\/plans\" target=\"_blank\" rel=\"noreferrer noopener\">Pastel<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>The prices range from $0 to $350 per month as follows:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The Free Forever plan<\/strong>: Free for 1 user for a 3-day commenting window on canvases<\/li>\n\n\n\n<li><strong>The Solo plan<\/strong>: $24 per user per month if billed annually; $29 per user per month if billed monthly<\/li>\n\n\n\n<li><strong>The Studio plan<\/strong>: $83 per month if billed annually, $99 per month if billed monthly for 5 users. For each additional user, you will pay $17 per user per month if billed annually and $20 per user per month if billed monthly<\/li>\n\n\n\n<li><strong>The Enterprise plan<\/strong>: $350 per month regardless of the billing method for 10 users.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C6\">3. Zoho Annotator<\/h2>\n\n\n\n<p><strong>Zoho Annotator<\/strong> is a Chrome browser plugin that enables users to review and illustrate ideas on live websites.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Zoho-Annotator-homepage-1024x500.png\" alt=\"Zoho Annotator homepage\" class=\"wp-image-202371\" width=\"768\" height=\"375\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Zoho-Annotator-homepage-1024x500.png 1024w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Zoho-Annotator-homepage-300x147.png 300w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Zoho-Annotator-homepage-768x375.png 768w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Zoho-Annotator-homepage-1536x751.png 1536w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/Zoho-Annotator-homepage.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/www.zoho.com\/annotator\/\" target=\"_blank\" rel=\"noreferrer noopener\">Zoho Annotator<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Here\u2019s how it works after it&#8217;s added to a browser:&nbsp;<\/p>\n\n\n\n<p>Users take screenshots of the site their reviewing and start annotating. When they\u2019re done, the screenshot is shared via a link, Google Drive, or other collaboration tool.<\/p>\n\n\n\n<p>Let\u2019s take a look at what Zoho Annotator has to offer.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>Zoho Annotator\u2019s capabilities are pretty straightforward and easy to use. They include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Image annotation<\/li>\n\n\n\n<li>Live comment<\/li>\n\n\n\n<li>Conceal to hide sensitive information<\/li>\n\n\n\n<li>Screen capturing<\/li>\n\n\n\n<li>Collaboration via shareable links<\/li>\n\n\n\n<li>Markup tools for annotation<\/li>\n<\/ul>\n\n\n\n<p>This tool has got a narrow feature portfolio, so it\u2019s ideal for <strong>freelance designers and small-to-medium-sized design teams<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>Good news, guys! Zoho Annotator is free to use. Interested users only have to add the extension to their Chrome browser and they\u2019re good to go.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C7\">4. Markup Hero<\/h2>\n\n\n\n<p><strong>Markup Hero<\/strong> is a web-focused screenshot and annotation tool.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"324\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Markup-hero-homepage-2.png\" alt=\"MarkUp Hero's homepage.\" class=\"wp-image-104573\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Markup-hero-homepage-2.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Markup-hero-homepage-2-180x88.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Markup-hero-homepage-2-540x265.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/markuphero.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Markup Hero<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Markup Hero is a complex, feature-rich annotation software solution that gives users the ability to take screenshots and provide feedback for images, PDFs, and websites.<br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>In addition to screenshots and comments, Markup Hero supplies its users with multiple collaborative tools that include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Image, PDF, and web annotation<\/li>\n\n\n\n<li>Full website screen capture<\/li>\n\n\n\n<li>Sharable link-based collaboration<\/li>\n\n\n\n<li>On-screen drawing<\/li>\n<\/ul>\n\n\n\n<p>Plus, this tool can be directly integrated into users\u2019 web apps with the help of <strong>Markup Hero&#8217;s Annotation API<\/strong>.<\/p>\n\n\n\n<p>Of course, not all these features are available for all pricing plans. Let\u2019s take a closer look.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>Markup Hero\u2019s pricing structure is very straightforward, featuring <strong>three pricing plans based on a per-user model<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"364\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Markup-Hero-pricing.png\" alt=\"MarkUp Hero's three pricing plans.\" class=\"wp-image-104695\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Markup-Hero-pricing.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Markup-Hero-pricing-180x99.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Markup-Hero-pricing-540x298.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/markuphero.com\/pricing\" target=\"_blank\" rel=\"noreferrer noopener\">Markup Hero<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Two of the three pricing models are free. Overall, their pricing structure works as follows:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The Sidekick plan<\/strong>: Free; available without creating an account; limited features<\/li>\n\n\n\n<li><strong>The Hero plan<\/strong>: Free; available upon sign-up; additional features<\/li>\n\n\n\n<li><strong>The Superhero plan<\/strong>: $4 per user per month if billed annually, $5 per user per month if billed monthly; all features included.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C8\">5. GoVisually<\/h2>\n\n\n\n<p><strong>GoVisually<\/strong> is a design and video collaboration tool with proofing and annotation features.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"450\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/05\/GoVisually-annotation-tools-homepage.jpg\" alt=\"GoVisually's homepage.\" class=\"wp-image-106436\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/05\/GoVisually-annotation-tools-homepage.jpg 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/GoVisually-annotation-tools-homepage-180x123.jpg 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/GoVisually-annotation-tools-homepage-540x368.jpg 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/govisually.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">GoVisually<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>GoVisually is suitable for designers, video editors, creators, creative agencies, and marketers.<\/p>\n\n\n\n<p>Let\u2019s see the features that come with the GoVisually annotation software.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>GoVisually supports a wide range of file formats and provides users with multiple collaboration tools to streamline task management and content revision, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Annotation tools for images, PDFs, and videos<\/li>\n\n\n\n<li>Project sharing via links<\/li>\n\n\n\n<li>Private and public comments<\/li>\n\n\n\n<li>Project progress status tracking<\/li>\n<\/ul>\n\n\n\n<p>This generous tool portfolio is fully available only with the Team pricing plan.&nbsp;<\/p>\n\n\n\n<p><em>How much is that?<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>GoVisually\u2019s pricing structure is split into <strong>several paid plans<\/strong> that can be either <strong>billed monthly or annually<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"326\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/05\/annotation-tools-govisually-pricing-1.png\" alt=\"GoVisually pricing\" class=\"wp-image-200926\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/05\/annotation-tools-govisually-pricing-1.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/annotation-tools-govisually-pricing-1-300x148.png 300w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/govisually.com\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">GoVisually<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>GoVisually <strong>doesn\u2019t provide a free version<\/strong> of its software. However, a <strong>free two-week trial<\/strong> is available.<\/p>\n\n\n\n<p>In terms of premium plans, GoVisually structured its pricing into four models:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The Solo plan (not pictured above)<\/strong>: $20 per month for one user.<\/li>\n\n\n\n<li><strong>The Basic plan<\/strong>: $99 per month for five users if billed annually, $130 per month if billed monthly.<\/li>\n\n\n\n<li><strong>The Professional plan<\/strong>: $125 per month for five users if billed annually, $160 per month if billed monthly.<\/li>\n\n\n\n<li><strong>The Custom plan<\/strong>: contact them for a quote.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C9\">6. Prodigy<\/h2>\n\n\n\n<p><strong>Prodigy <\/strong>is quite different from the other annotation tools on this list.&nbsp;<\/p>\n\n\n\n<p>It&#8217;s a <strong>data annotation tool<\/strong> that leverages active learning and artificial intelligence (AI) to help data scientists <strong>analyze data errors and create training and evaluation data for machine learning models<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"468\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Prodigy-annotation-tool_.png\" alt=\"Prodigy's homepage.\" class=\"wp-image-104697\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Prodigy-annotation-tool_.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Prodigy-annotation-tool_-180x128.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Prodigy-annotation-tool_-540x383.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/prodi.gy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Prodigy<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Plus, Prodigy helps users with <strong>data labeling<\/strong> through multiple features.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>The Prodigy <strong>data labeling tool<\/strong> facilitates data annotation for natural language processing (NLP) with features such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Named entity recognition<\/li>\n\n\n\n<li>Text classification for things such as semantic role labeling and sentiment analysis<\/li>\n\n\n\n<li>Computer vision for image classification and segmentation<\/li>\n\n\n\n<li><strong>Audio and video annotation<\/strong><\/li>\n<\/ul>\n\n\n\n<p>As opposed to the tools we\u2019ve reviewed so far in this post, Prodigy\u2019s data annotator is priced a bit differently.&nbsp;<br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>The Prodigy data annotation tool offers two <strong>lifetime license-based pricing models<\/strong> with unlimited annotators and 12-month free upgrades.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"587\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Prodigy-license.png\" alt=\"Prodigy's pricing plans.\" class=\"wp-image-104698\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Prodigy-license.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Prodigy-license-180x160.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Prodigy-license-540x480.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/prodi.gy\/buy\">Prodigy<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>The two available pricing models are charged per user:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>The Personal plan<\/strong>: $390 per lifetime license for one user<\/li>\n\n\n\n<li><strong>The Company plan<\/strong>: $490 per user, only available for packs of 5 users; lifetime license issued to the user&#8217;s company.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C10\">7. Filestage<\/h2>\n\n\n\n<p><strong>Filestage <\/strong>is another annotation tool that aims to simplify the process of reviewing and approving creative deliverables.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"330\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Filestage-annotation-tool-homepage-1.png\" alt=\"Filestage's homepage.\" class=\"wp-image-104699\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Filestage-annotation-tool-homepage-1.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Filestage-annotation-tool-homepage-1-180x90.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Filestage-annotation-tool-homepage-1-540x270.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/filestage.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">Filestage<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Furthermore, Filestage offers multiple collaboration and project management tools to help teams share, approve, and deliver content faster.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>From a feature standpoint, Filestage has a jam-packed offering. Its key features include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Text document, video, image, website, and audio annotations<\/li>\n\n\n\n<li>Version tracking and comparison<\/li>\n\n\n\n<li>Project progress status tracking&nbsp;<\/li>\n\n\n\n<li>File attachments in comments<\/li>\n<\/ul>\n\n\n\n<p>Now, let&#8217;s see how much all of that costs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>Filestage offers three pricing plans that are a flat rate for the first five users.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"370\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/05\/annotation-tools-filestage-pricing.png\" alt=\"Filestage pricing\" class=\"wp-image-200927\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/05\/annotation-tools-filestage-pricing.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/05\/annotation-tools-filestage-pricing-300x168.png 300w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/filestage.io\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Filestage<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>All four pricing plans can be either <strong>billed monthly or annually<\/strong>. If billed yearly, each plan costs 21% less.<\/p>\n\n\n\n<p>The Filestage pricing structure is as follows:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The Standard plan<\/strong>: Starts at $95 monthly for your first five users.<\/li>\n\n\n\n<li><strong>The Professional plan<\/strong>: Starts at $195 monthly for your first five users.<\/li>\n\n\n\n<li><strong>The Enterprise plan<\/strong>: Pricing details available only upon request<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C11\">8. Frame.io<\/h2>\n\n\n\n<p><strong>Frame.io<\/strong> is an Adobe-owned, cloud-based collaboration platform developed mainly for <strong>video production teams<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"299\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Frame.io-annotation-tool-homepage-1.png\" alt=\"Frame.io's homepage.\" class=\"wp-image-104701\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Frame.io-annotation-tool-homepage-1.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Frame.io-annotation-tool-homepage-1-180x82.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Frame.io-annotation-tool-homepage-1-540x245.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/frame.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">Frame.io<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>This tool offers users the ability to give and receive live feedback on video content. It is <strong>designed for high-volume creators<\/strong> and features multi-team management capabilities.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>Being a video-centered tool, Frame.io offers multiple video annotation features, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sequence and frame-based video annotations, image annotations, PDF annotations<\/li>\n\n\n\n<li>Drawing annotations<\/li>\n\n\n\n<li>Project approval status management<\/li>\n\n\n\n<li>Collaboration via shareable links<\/li>\n<\/ul>\n\n\n\n<p>Now let\u2019s look at pricing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>Frame.io offers multiple pricing plans based on a <strong>per-user model<\/strong>.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"294\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Frame.io-pricing.png\" alt=\"Frame.io's pricing plans.\" class=\"wp-image-104702\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Frame.io-pricing.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Frame.io-pricing-180x80.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Frame.io-pricing-540x241.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/frame.io\/pricing\" target=\"_blank\" rel=\"noreferrer noopener\">Frame.io<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>The pricing structure of Frame.io is broken down into four pricing models:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The Free plan<\/strong>: Free for a maximum of 2 users<\/li>\n\n\n\n<li><strong>The Pro plan<\/strong>: $15 per user per month for up to 10 users if&nbsp; billed monthly, $13 per user per month if billed annually<\/li>\n\n\n\n<li><strong>The Team plan<\/strong>: $25 per user per month for up to 15 users if billed monthly, $22 per user per month if billed annually<\/li>\n\n\n\n<li><strong>The Enterprise plan<\/strong>: Pricing information available only upon request<\/li>\n<\/ul>\n\n\n\n<p>Now let\u2019s see what tool number nine is about.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C12\">9. Annotate<\/h2>\n\n\n\n<p><strong>Annotate <\/strong>is a document management, sharing, and annotation tool.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"334\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Annotate-annotation-tool-homepage_1.png\" alt=\"Annotate's homepage.\" class=\"wp-image-104703\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Annotate-annotation-tool-homepage_1.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Annotate-annotation-tool-homepage_1-180x91.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Annotate-annotation-tool-homepage_1-540x273.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/www.annotate.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Annotate<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>This solution was developed to help professionals in financial services, tech, media, marketing, and education efficiently create, share, receive, review, and approve documents.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>Annotate provides <strong>Microsoft Office integration<\/strong> to facilitate document annotation. Moreover, Annotate offers multiple text annotation tools and features, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Document and PDF annotation<\/li>\n\n\n\n<li>The ability to highlight text<\/li>\n\n\n\n<li>Color-coded and topic-based note organization system<\/li>\n\n\n\n<li>Document version control<\/li>\n<\/ul>\n\n\n\n<p>Head over to the next section to learn about pricing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>Annotate does provide some info about their three pricing models. However, the actual pricing of the paid plans is available only upon request.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"460\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Annotate-pricing_1.png\" alt=\"Annotate's three pricing plans.\" class=\"wp-image-104704\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Annotate-pricing_1.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Annotate-pricing_1-180x125.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Annotate-pricing_1-540x376.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/www.annotate.com\/pricing.html\" target=\"_blank\" rel=\"noreferrer noopener\">Annotate<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>But one thing we know for sure is that they feature a <strong>free version<\/strong>.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C13\">10. Bubbles<\/h2>\n\n\n\n<p><strong>Bubbles <\/strong>is a collaboration and file-sharing tool with annotation capabilities.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"486\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/Bubbles-annotation-tool-homepage-1.png\" alt=\"Bubbles' homepage.\" class=\"wp-image-104705\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Bubbles-annotation-tool-homepage-1.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Bubbles-annotation-tool-homepage-1-180x133.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/Bubbles-annotation-tool-homepage-1-540x398.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/www.usebubbles.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bubbles<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>This tool can be used without an account for <strong>asynchronous collaboration<\/strong>. It aims to minimize the need for Zoom meetings and real-time messaging through screen recordings and other collaboration tools.<\/p>\n\n\n\n<p>Have a look at the features offered by Bubbles below.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Annotation features breakdown<\/strong><\/h3>\n\n\n\n<p>Bubbles has a very intuitive, minimalistic interface and easy-to-use features, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Image annotations<\/li>\n\n\n\n<li>Screen captures and recordings<\/li>\n\n\n\n<li>Collaboration via shareable links and email<\/li>\n<\/ul>\n\n\n\n<p><strong>Pricing<\/strong><\/p>\n\n\n\n<p>Right now, the Bubbles annotation tool is free; however, the company has plans to introduce a paid Enterprise plan soon.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C14\">11. Hypothes.is<\/h2>\n\n\n\n<p>Hypothes.is is a <strong>social annotation software <\/strong>solution that enables users to make web annotations.<\/p>\n\n\n\n<p>So, it\u2019s quite atypical compared to what we\u2019ve looked at so far.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"485\" src=\"https:\/\/assets.markup.io\/app\/uploads\/2022\/06\/hypothes-is-homepage-1.png\" alt=\"Hypothes.is' homepage.\" class=\"wp-image-104706\" srcset=\"https:\/\/www.markup.io\/app\/uploads\/2022\/06\/hypothes-is-homepage-1.png 660w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/hypothes-is-homepage-1-180x132.png 180w, https:\/\/www.markup.io\/app\/uploads\/2022\/06\/hypothes-is-homepage-1-540x397.png 540w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption class=\"wp-element-caption\">Image Source: <a href=\"https:\/\/web.hypothes.is\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hypothes.is<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>Specifically, Hypothes.is enables users to highlight text and take and save notes contextually while browsing the web. So, it\u2019s more of an educational tool rather than a business-oriented solution.<\/p>\n\n\n\n<p>However, it can be useful to individuals who do a lot of research as part of their job.<\/p>\n\n\n\n<p>Let\u2019s see what it has to offer.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Hypothes.is features breakdown<\/strong><\/h3>\n\n\n\n<p>According to <a href=\"https:\/\/en.wikipedia.org\/wiki\/Hypothes.is#cite_note-jref-6\" target=\"_blank\" rel=\"noreferrer noopener\">Wikipedia<\/a>, Hypothes.is has been referred to as \u201c<strong>a peer review layer for the entire Internet<\/strong>\u201d as it encourages people to add comments to online content with the purpose of assessing source credibility.<\/p>\n\n\n\n<p>Moreover, the solution revolves around a <strong>reputation-based system<\/strong> for rating users\u2019 comments. That basically means that users can rate other users within the community to establish a user\u2019s trustworthiness.<\/p>\n\n\n\n<p>The most relevant features of Hypothes.is include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Web annotation<\/li>\n\n\n\n<li>PDF annotation<\/li>\n\n\n\n<li>Text highlights<\/li>\n\n\n\n<li>Public and private annotations<\/li>\n<\/ul>\n\n\n\n<p>Let\u2019s put this in terms of costs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pricing<\/strong><\/h3>\n\n\n\n<p>Since Hypothes.is is an open-source software solution, it\u2019s available for free.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Over to you<\/h2>\n\n\n\n<p>We hope that you\u2019ve now got a better understanding of the annotation software landscape and are ready to take things further.<\/p>\n\n\n\n<p>If your creative workflow includes feedback, comments, approvals, and everything in between, MarkUp.io can be your productivity-boosting ally.<\/p>\n\n\n\n<p><a href=\"https:\/\/app.markup.io\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">Signup with MarkUp.io<\/a> and start exploring the power of real-time, seamless collaboration.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"C15\">Frequently asked questions (FAQs)<\/h2>\n\n\n\n<p>Before you go, make sure to take a look at the most frequently asked questions about annotation tools, which we\u2019ve answered for you below. If you can\u2019t find the information you\u2019re looking for, <a href=\"https:\/\/support.markup.io\/hc\/en-us\/requests\/new\" target=\"_blank\" rel=\"noreferrer noopener\">shoot us a message<\/a>. We\u2019d love to help!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Q1. What are the 3 types of annotations?<\/strong><\/h3>\n\n\n\n<p>The three types of annotations are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Manual annotation<\/strong>: Manually adding comments to a piece of content<\/li>\n\n\n\n<li><strong>Screen annotation<\/strong>: Making annotations on a screen with the help of digital tools<\/li>\n\n\n\n<li><strong>Collaborative annotation<\/strong>: A literacy strategy that teaches students skills such as critical thinking, collaboration, and writing<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Q2. What are the benefits of using annotation tools?<\/strong><\/h3>\n\n\n\n<p>The benefits of using annotation tools include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Being able to provide and receive live contextual feedback<\/li>\n\n\n\n<li>Speeding up the project approval process<\/li>\n\n\n\n<li>Improving collaboration<\/li>\n\n\n\n<li>Simplifying task management<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Q3. What are the best annotation tools?<\/strong><\/h3>\n\n\n\n<p>Some of the best annotation tools are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>MarkUp.io<\/li>\n\n\n\n<li>GoVisually<\/li>\n\n\n\n<li>Bubbles<\/li>\n\n\n\n<li>Pastel<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Let\u2019s talk about real-time annotation tools! We\u2019ve got a thorough look at the market of annotation tools and picked the most capable solutions that enable teams to streamline their workflow through amazing collaboration features. In this blog post, we discuss: But first, let\u2019s clarify the basics. Disclaimer: The information presented in this article was collected &hellip; <a href=\"https:\/\/www.markup.io\/blog\/annotation-tools\/\">Continued<\/a><\/p>\n","protected":false},"author":8,"featured_media":105640,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-104268","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorised"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 11 annotation tools: features &amp; pricing breakdown (2024) - Markup.io<\/title>\n<meta name=\"description\" content=\"Want to learn about some of the best annotation and markup tools? 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